In case you are selling diamond paintings, you should know the basics of selling these items on Joom. This article includes product requirements and our recommendations on the product content. Good product content will help you increase customer interest and sales of your products.

Good product content includes:

Informative Product Images

Relevant Search Tags

Correct Attributes

Short and Clear Product Name

Detailed Product Description

Product Images

Product images with additional information sell better than simple images of a product on a white background. The perfect set of images consists of:

• Main image – a preview image with visually understandable key information about the product and all the product variants;
• Additional images – carousel images with detailed information about the product, such as:
  • “How to use” guide;
  • Packaging of a product set;
  • Painting placed in a home environment, so the customer can estimate its size.

Main Image

The main image should be of a good quality and include the following:

• Brand name in the upper-left corner (if any);
• Image of the product;
• Painting image variants grouped by theme (if any).

✅ Examples of good main images:

Good main images depict the product and its usage, contain information on the product variants.

❌ Examples of bad main images:

A main image should not include “How to use” guide or depict any other products that do not belong to the category.

Additional Images

The additional images should be of a good quality and include the following:

• Images of a product from different angles (as a finished painting placed on the table / on the wall)
• Close view on the painting so that the customer can see the shape and quality of the diamonds

• Product variants (if any)

• “How to use” guide

• Image of a product set that the customer will receive

Search tags

Tags are the keywords assigned to your product. Relevant search tags will help customers to find your product quickly. Good search tags should include:

• Brand name (if any);
• Product type;
• Painting theme.

Product Attributes

Attributes are the product's key characteristics. By specifying the attributes, you let the customer get additional information on the product you are selling. 

For now, there are no required attributes for the Diamond Painting category. However, we highly recommend adding the following attributes to your products so that the customers will find them faster:

• length (in cm only)
• height (in cm only)
• pictureTheme
• pastingArea
• rhinestonesType

For the detailed information on the required attributes for different categories illustrated with the examples, please refer to the Category Requirements page of Merchant Panel.

Product Name

The product name should be well-written, and provide a clear description of the product without unnecessary information and repetitive words. 

Good product name includes:

• Brand name (if any);
• Product type;
• Painting theme.

Product Description

Provide the main product features, including:

• Material – what exactly does the product consist of. Please avoid using such words as “nice”, “fine” here;
• Information about the size. Please provide the exact size of the product, avoid using such words as “over”, “about”, “approximate”, etc.;
• Painting theme;
• Written “How to use” guide;
• Product packaging.

The product description should be well-written. It should describe the specific benefits of the product and do not contain the useless information that is not confirmed by facts, including phrases like “100% brand new and high quality”, “nice”, “affordable”, “fashionable”, “beautiful”, etc.

Please divide the product description into paragraphs for the customers' convenience.

✅ Example of a good product description: