Top Store — is a special category of stores that gives you promotional benefits if your store was included in this category.
What advantages can Top Stores bring you?
Stores that meet all the requirements receive the badge in the merchant panel and get the following advantages:
Top Stores will be included in the new ranking algorithm and offer-mechanics, so it will be shown to a wider audience.
Your products will get the Customers' choice badge to indicate that they are popular and reliable, and your store is trustworthy and offers consistent high-quality products.
Top Store product card will have an additional section Products from the store . Since all the products from the Top Store belong to the same specialisation, customers are likely to buy other products from that store as well.
Top Store products are achieving 10% more sales on average comparing to products from normal stores. As well as it helps to increase your GMV and build brand awareness.
The Customers' choice badge and Products from the store section are available only for the Android App users.
How to become a Top Store?
1. Your store must have a specialization
- A specialized store is a store with the products similar to each other. For example: clothes of similar style or products for the same kind of hobby.
- Specialized store can ensure that a client coming to your store for one product will eventually buy other related products within your store without leaving.
How to choose the Store specialization?
- Go to the Stores page and choose a store.
- Click on the "Edit Store” button.
- Select a store specialisation from the list.
Which categories belong to which specialization?
You can download this XLSX file, where you can find our entire Specialization-mapping, to know where exactly your products belong.
2. Perfect Status in all the metrics of the store
Your store must have the Perfect status in order to become a Top Store.
If your store meets all the aforementioned requirements, it will automatically become a Top Store within two days.
If the metrics of your Top Store are not "Perfect" anymore, the Top Store will become an ordinary store within two weeks, if you don't improve the metrics.